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04 Carnet

Carnet of the atelier.

Index·03 entries·updated April MMXXVI

N°01
Méthode
Formulas, not features.

Why we describe products like perfumes — a fixed composition, released in a small run, and never quite repeated.

14 April 20264 min · read →

N°02
Atelier
Sixteen hours of overlap.

A studio of two, eight timezones apart. A note on what you gain when you stop pretending you can be in the same room.

28 March 20263 min · read →

N°03
Maison
Why we ship in small numbers.

The case against scale as a first-order goal, and for the kind of product that is better because fewer people use it.

06 March 20265 min · read →